A sigh of relief emanated from College Park, Maryland, early on Halloween, when University of Maryland president Wallace Loh announced his firing of head football coach DJ Durkin. It was one of the few correct notes sounded during a crisis that centered on the death of a student and athlete Jordan McNair.
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Money can’t buy you love and it can’t buy you passionate employees, but it surely can buy you more resources. When posed with the question of “What would you do with a 15% increase in your budget?,” executives participating in a recent PR News/Crisp leadership roundtable shared an interesting wish list.
Yesterday (Oct. 17) we wrote about the worsening reputation of USA Gymnastics (USAG). That post is updated with more bad news involving USAG. A former USAG president was arrested Oct. 18 for obstructing Texas’ investigation into Dr. Larry Nassar’s alleged crimes at the Karolyi Ranch. Our Oct. 17 post is updated with information about the arrest.
Regulators already are calling for an investigation into why a Google+ data breach that was discovered in March was made public only this week. Google claims the breach was minor and did not warrant sending an alert to users, though the data of 500,000 might have been compromised. A Google blog post, though, seems to want to hide the data breach, too, creating bad optics for the company.
While it might be too early for data and analytics to verify it, Amazon’s pledge to boost wages to $15 per hour certainly appears to be a PR win for the retail giant. Looking at it deeper, Amazon almost certainly calculated the implications of balking, though PR considerations and optics likely cemented the move.
Coming up with a PR crisis management plan is not particularly difficult. The steps are well known: move promptly to accept responsibility (this might include someone losing her/his job) and be transparent about what occurred;… Continued
Several principles of PR and crisis communications can be applied to the situation involving Judge Brett Kavanaugh and his accuser, Dr. Christine Blasey Ford. Now that Dr. Ford has identified herself, the issue has moved from the Senate to the court of public opinion, a venue where facts and legal arguments are sometimes immaterial. In this court, public perception is king.
Every day we throw something out, tossing it into the garbage or recycling bin without much thought. At home, we cart the trash can up to the curb (or have our kids do it) and go on with our lives. Meanwhile, back at the office, we are letting a lot of work garbage pile up. We hold onto projects, ideas and missions that are starting to stink up the place. Either we feel we can’t toss them out or we just don’t think about the notion that some ideas expire, that products or campaigns need to be sun-setted. So, what garbage do you need to clear out?
Every day we throw something out, tossing it into the garbage or recycling bin without much thought. At home, we cart the trash can up to the curb (or have our kids do it) and go on with our lives. Meanwhile, back at the office, we are letting a lot of work garbage pile up.… Continued
If you listen to podcasts in which Hollywood actors and directors are interviewed you’ll often hear the statement, “I love telling stories.” Storytelling is presented as a calling and given a spiritual sheen. Entertainment, by contrast, is crass. You’ll often hear the same phrase from PR practitioners—that they “love telling stories” and that storytelling is at the core of everything they do.