Stories by PRNEWS

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PRNEWS Announces Winners of 2023 Digital Awards

May 11th, 2023 by

PRNEWS today announced the winners of its 2023 Digital Awards, which celebrates the most innovative digital communicators and campaigns.

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Generative AI Tools Can Save Time, Increase Productivity for PR Pros

May 1st, 2023 by

PRNEWS rounded up a few generative AI tools that have come out in recent weeks to help communicators save time and increase productivity.

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PR Roundup: Biden’s Re-Election, Carlson and Lemon Out, PRC Releases Ethics Guidelines for AI

April 27th, 2023 by

This week we look at the responses from Don Lemon and Tucker Carlson following their respective firings and what it means for their reputations as well as the reputations of their former networks. Plus, Joe Biden announces his re-election campaign and the PR Council issues new guidelines around the ethical use of generative AI.

PR Life: What Does Your Child Think You Do for Work?

April 27th, 2023 by

In honor of Take Your Kid to Work Day, PRNEWS asked the communications industry, “What does your child think you do for work?” 

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The Role of PR in a Post-Search World

March 20th, 2023 by

As AI continues to intermediate more channels, brands must focus on building mindshare to ensure they remain top of mind for consumers. This means that when users ask a large language model about a specific brand or product, they are more likely to receive directly relevant and clickable links.

PRNEWS Announces Winners of 2023 Nonprofit Awards

March 15th, 2023 by

PRNEWS today announced the winners of its 2023 Nonprofit Awards, which celebrates the most talented communicators and teams in the nonprofit sector, as well as the most innovative and effective campaigns.

How Boston’s TD Garden Fits into a Bank’s Corporate Narrative

March 13th, 2023 by

In addition to extending naming rights to Boston’s Garden, TD Bank has committed more than $15 million in community programming. PRNEWS recently spoke to John Pluhowski, Chief Communications Officer for Corporate & Public Affairs at TD Bank, about the deal and how it fits into the bank’s larger corporate narrative.

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With New Chair, PRSA Continues Focus on Ethics, DEI

March 7th, 2023 by

In this Q&A, we asked Michelle Egan, PRSA’s new chair, about member concerns around chatGPT, the priority PRSA places on ethics, and the steps PRSA has taken to diversify its membership and the industry.

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How Communicating Gender Equality Impacts Women in PR

February 23rd, 2023 by

PRNEWS spoke with Molly Levinson about advice she gives to both students ready to enter the PR workforce and those looking to advance in their careers. She also shares lessons she learned in her previous roles as an Emmy award-winning producer.

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How Storytelling at Petco Strengthens Internal Communication

February 21st, 2023 by

PRNEWS caught up with Diana Kowalsky, Sr. Director & Head of Internal Communications at Petco, to discuss how internal comms has changed from the pre-pandemic to now.