Stories by Nicole Schuman

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Women's NCAA Basketball winning fans everywhere.

PR Roundup: Body Literacy, NCAA Women’s Basketball Wins and IPR’s Emerging Leaders Program

April 4th, 2024 by

This week’s PR Roundup looks at a new program for emerging leaders from the Institute for Public Relations, Thinx introducing “body literacy” and women’s NCAA basketball wins with the public.

The Value of Pitching to Trade Publications

April 3rd, 2024 by

As news and content choices become more personalized and tailored for the average consumer, specialized outlets, also known as trade media, can make even more of an impact.

PR Roundup: the Power of Age, Ohtani’s Non-Presser and Observer Called Out

March 28th, 2024 by

This week’s PR Roundup features a look at Edelman’s lean into the power of age, a callout for more diverse PR representation and the aftermath of Ohtani’s non-press conference press conference.

[VIDEO] PRNEWS Honors Women’s History Month: PR Women Making a Difference

March 28th, 2024 by

Fowler and Carolonza of Green Room Communications spoke about their partnership with Mary’s Place by the Sea, a non profit organization that gives women with cancer a place to heal.

iPhone with TikTok app logo on the screen. red-blue background

PR Roundup: TikTok Ban, Princess Kate and Journos Still Value PR

March 14th, 2024 by

This week’s PR Roundup looks at the business implications of a TikTok ban, Princess Kate’s image issues, and Muck Rack’s 2024 State of Journalism which shows that journalists still value PR.

PRNEWS Asks: What is the Greatest Thanks You’ve Received in PR?

March 12th, 2024 by

PRNEWS posed a question for the communications community: “What’s the best thanks you ever received?” From referrals to pastries, the results did not disappoint.

Diverse group of women's hands coming together

Female PR Leaders Say to Speak Up, Set Boundaries and Let Remote Work Be an Equalizer

March 8th, 2024 by

In honor of International Women’s Day and Women’s History Month, PRNEWS took the time to chat with a few female industry leaders. We looked at the latest workplace issues and trends for women communicators, as well as strategies to rise above some of the difficulties female PR pros can face. 

PR Roundup: State of Internal Comms, Apple Woes and Women’s Mentorship

March 8th, 2024 by

This week’s PR Roundup looks at the state of internal communication, Apple’s investor relations and reputation woes and tips for women in mentorship in honor of International Women’s Day. 

Wendy's burger set and drink on table. Wendy's is the world's third largest hamburger fast food chain with approximately 6,650 locations.

PR Roundup: Wendy’s Blunder, B2B Thought Leadership Impact and Ad Council Unites Against Gun Violence

February 29th, 2024 by

This week’s PR Roundup looks at Wendy’s pricing blunder, the latest B2B and thought leadership study from Edelman and LinkedIn and a new coalition formed by the Ad Council to combat gun violence in America.

Dr. Chuck Wallington

[VIDEO] PRNEWS Honors Black History Month: Where Are the Black Men in PR?

February 28th, 2024 by

PRNEWS welcomed Dr. Chuck Wallington to celebrate Black History Month and discuss the issue of a diminishing number of Black men in the PR industry. Wallington is the author of “A Seat at the C-Suite Table: Insights from the Journeys of African American Executives.”