Stories by jhudson

A good and bad PR day all in one? That’s the challenge facing Apple as it’s dealing with crisis management and new product promotion at the same time.

After creating headlines due to its stance on same-sex marriage, Chick-fil-A is changing its tune and may stop funding organizations with anti-gay agendas.

After creating headlines due to its stance on same-sex marriage, Chick-fil-A is changing its tune and may stop funding organizations with anti-gay agendas.

Want to be in a movie? It can happen if you win the Crash the Super Bowl campaign. Doritos has made vast improvements on an already successful campaign.

Want to be in a movie? It can happen if you win the Crash the Super Bowl campaign. Doritos has made vast improvements on an already successful campaign.

With the Boys Scouts of American facing a negative PR storm in the coming weeks, how can communicators effectively prepare for a crisis they know is on the way?

With the Boys Scouts of American facing a negative PR storm in the coming weeks, how can communicators effectively prepare for a crisis they know is on the way?

Followers matter, but the National Wildlife Fund’s Brigida, a speaker at PR News’ Social Media Measurement Conference on Oct 2, says that serving your audience is just as important.

Followers matter, but the National Wildlife Fund’s Brigida, a speaker at PR News’ Social Media Measurement Conference on Oct 2, says that serving your audience is just as important.

Facebook metrics can answer many social media questions, like which posts generate the most engagement.In a Q&A, Social Media Measurement Conference speaker Maria Baugh shares out to make your brand successful.