It’s a confusing time for the country and communicators. Often the best first step in relaying new COVID policies is updating web sites.
Stories by Andrew Byrd


BET Social Impact Chief: Social Change is ‘a Long Game’
April 21st, 2022 by Andrew ByrdDeveloping your company’s social impact initiative is a daunting task, but do your homework yet don’t overthink it, says BET Networks’ Jeanine Liburd.

The Role of ESG Reports in Creating a Sustainable Future
April 19th, 2022 by Andrew ByrdThese annual reports are the first step to holding companies accountable for choosing sustainable practices that are vital to creating a livable future for generations to come.
When Well-Managed Controversy is a Plus: The Rise of Lil Nas X
April 7th, 2022 by Andrew ByrdThe use of controversy to bolster public image is nothing new, but is all publicity good publicity?

Campion’s Gaffe Highlights Delicate Art of the Punchline
March 21st, 2022 by Andrew ByrdDuring her speech at the Critics’ Choice Awards, Jane Campion’s remarks were seen as minimizing the Williams sisters’ legacy.

PR Advice for Openly Political Artists: Know the Consequences
March 1st, 2022 by Andrew ByrdPR advice is clear for artists who work globally and are openly political: know the consequences. Several Putin allies are learning this the hard way.

The Communicator’s Role in Battling Unconscious Bias
February 11th, 2022 by Andrew ByrdDespite progress in DEI efforts, unconscious bias continues to creep into the workplace. How can communicators play a role in battling this issue?