2011 15-to-Watch: Olga Karagiannis

Olga is the "voice of Hologic" for the local and trade press editors, senior leadership, luminaries, writers, customers, employees and investors.  She was a key player in the creation of the Hologic4Women Ning network, the online counterpart to the company's first-ever Women's Leadership Initiative. She was also the sole developer of Hologic’s corporate headquarters’ first direct-to-consumer initiative.

The 26-year-old Karagiannis has also led media relations efforts to gain national attention for its breast health, skeletal health and diagnostic businesses, landing coverage on the medical show The Doctors, Good Morning America-Health and The Evening News With Katie Couric. —BM

Proudest PR Accomplishment:
“When a woman writes the company saying a project I worked on empowered her to get a breast screening exam when she normally wouldn’t have gotten one.”

Best Media Hit:
"Coordinating multiple national TV appearances on The Doctors, The Evening News with Katie Couric, Dr. Oz and others on different women’s health topics, stressing the importance of preventative screening and early detection to a large audience."

Name of Favorite PR Teacher:
"My current boss, Dr. Jim Culley. He is a humble marketing communications genius with a wealth of professional experience. He taught me the importance of knowing the public relations basics while still embracing new trends and technologies. Being a numbers guy, he also instilled a love of PR measurement in me."

President at Birth: Reagan—“We also share the same birthday.”
Hometown: Manchester, NH
College Attended: Simmons College, MA
Favorite PR teacher: “My current boss, Dr. Jim Culley.”
Favorite Sports Team: Boston Celtics
Favorite Sport to Play: Volleyball
Most Inspiring Athletes: The 1996 U.S. Olympics gymnastics team
Favorite TV Show: Real Housewives of New Jersey—“My guilty pleasure.”

Favorite Movie: Tie—A League of Their Own and My Big Fat Greek Wedding 
Starbucks or Dunkin? "I hope I don’t lose my New England credibility over this, but I am a Starbucks kind of girl."

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