As part of a PR campaign to reduce sugary drink consumption, Interlex Communications, the Center for Science in the Public Interest and Yale’s Rudd Center for Food Policy and Obesity partnered on a May 2012 consumer study. A key finding: Consumers agree that sugary drinks and the companies that make them are less than savory (and are doing little to solve the problem of obesity), but are less united about government regulation of advertising practices around soda. Are you listening, Mayor Bloomberg?
