Y2K Crisis Planning

Healthcare communicators realize that the Year 2000 bug is not just an IT problem, and your role now and post-Y2K is crucial.

To gauge how prepared your organization is consider the following questions featured in a special Phillips Publishing report on the Y2K issue:

1. Will your internal systems be ready to manage my account(s) on that date?

2. Will my records and other personal patient information be available on that date?

3. Will all devices I am using be functioning on that date?

4. Will your backup and recovery systems be ready on that date?

5. Will other information technology systems that impact any ongoing treatment be ready on that date?

Any potential crisis requires strategic planning. That's why PR NEWS, HPRMN's sister publication, and APCO Associates is holding a forum on this topic Feb. 22, 1999, at the Capital Hilton in Washington, D.C.

A distinguished group of PR experts will explain how they're handling this problem now and what their plans are after the year 2000. You'll hear from PR executives at IBM, Mellon Bank, Oracle, Siemens, American Public Power Association, the SEC and others. Sen. Chris Dodd (D-CT) is the invited keynote luncheon speaker who will share how the federal government is dealing with Y2K.

As a HPRMN subscriber, you receive a special discounted rate to this one-day forum, which will include panel discussions, interactive workshops and networking opportunities. In addition, every attendee will receive a CD-ROM checklist designed for Y2K communicators.

To register, call 888/707-5814, visit http://www.prnewsonline.com or see the enclosed brochure.