Awards


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2011 Digital PR Awards – Media Relations Campaign

Winner: Hilton Hotels & Resorts – Global Launch of eforea: Spa at Hilton Launching its first branded spa, “eforea,” in October 2010 in Short Hills, N.J., a hot stones throw away from New York City, … | MORE »

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2011 Digital PR Awards – Digital Marketing Campaign: Less Than $100K

Winner: Conover Tuttle Pace – ‘Zenyatta’s Quest for Perfection’: Breeders’ Cup World Championships To create renewed interest in a major international horse-racing event, the Breeders’ Cup, Conover Tuttle Pace found the perfect narrative for the … | MORE »

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2011 Digital PR Awards – Redesign/Relaunch of Site

Winner: Cohn & Wolfe – No Ordinary Agency. No Ordinary Website To enhance Cohn & Wolfe’s creative reputation and set it apart from other firms, over 2,000 hours were dedicated to revamping its Web site. … | MORE »

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2011 Digital PR Awards – Listening Campaign

Winner: Dell Inc. – The Dell Listening & Command Center Launched in December 2010, the Dell Listening and Command Center was created to improve Dell’s customer service and product quality. The center is designed to … | MORE »

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2011 Digital PR Awards – Digital Marketing Campaign: $100K to $300K

Winner: General Mills Inc. – Honey Nut Cheerios ‘America’s Favorite Cereal’ After selecting authentic lovers of Honey Nut Cheerios—something Chris Tamburino, senior account executive at Coyne PR, says was a challenge as the brand has … | MORE »

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2011 Digital PR Awards – Public Affairs Campaign

Co-winner: Euro RSCG Worldwide PR – Campaign Money Watch ‘They Win U Lose’ With partner Campaign Money Watch, Euro RSCG fought aggressively to reinvigorate the core Obama voter base before the 2010 midterm elections. Focusing … | MORE »

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MWW Group & Samsung Mobile Win Platinum PR Award for the ‘Mobile March to a Million In-School Education and Recycling’ Program

MWW Group & Samsung Mobile created a nationwide program to collect and recycle mobile phones and educate students about the importance of cell phone recycling while raising brand awareness among this key demographic. | MORE »

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Navistar Wins Platinum PR Award for ‘A Boss Saves Jobs, Helps the Community’ Campaign

Navistar’s communications team took one of its employee’s ideas to pay workers to conduct community volunteer work and promoted the concept photo and video coverage for local and national media. | MORE »

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Ogilvy, Kimberly Clark’s Huggies Win Platinum PR Award for Helping Diaper ‘Every Little Bottom’

To help fulfill North America’s drastic diaper needs, Ogilvy and Kimberly Clark’s Huggies united food banks, nonprofits and consumers to help donate 25.5 million diapers. | MORE »

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2011 Platinum PR Awards: Small PR Firm of the Year

(Annual Income of Less Than $10 Million) Winner: Linhart Public Relations As the result of innovative public relations campaigns for big companies like Southwest Airlines and top-notch client and employee engagement programs, Linhart Public Relations … | MORE »

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