Awards


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2010 NonProfit PR Awards: Public Affairs/Issues Management

Winner: Pool Safety Council/Gibraltar Associates – Pool Drain Danger – Raising Awareness, Saving Lives Drowning is the second-leading cause of death among children ages 1-14, and entrapment in a pool, spa or hot tub drain is … | MORE »

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2010 NonProfit PR Awards: Crisis Management

Winner: Pentagon Force Protection Agency – Active Shooter at the Pentagon Managing media and public reaction and—most importantly—ensuring a feeling of safety for employees in the building was tantamount for the Pentagon Force Protection Agency (PFPA) … | MORE »

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2010 NonProfit PR Awards: Press Releases

Winner: American Heart Association – 2020: Ideal Health & My Life Check Building on a 2010 scientific study that identified seven health factors and lifestyle behaviors that contribute to heart health, the American Heart Association looked … | MORE »

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2010 NonProfit PR Awards: Corporate/Nonprofit Partnership

Winner: Jiffy Lube International and Cone Inc. – 2010 Jiffy Lube Maintenance Partners for Life Campaign How do you build on the momentum of an already successful campaign? Jiffy Lube set the bar high and exceeded … | MORE »

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2010 Digital PR Awards: Public Affairs Campaign

APCO Worldwide – U.S. Travel Association’s ‘Meetings Mean Business’ Campaign The meeting, event and incentive travel business hasn’t exactly been helped by the recession. To help the U.S. Travel Association take control of the story, … | MORE »

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2010 Digital PR Awards: Digital PR Campaign

Winner: MS&L/Procter & Gamble – Tampax Pearl Outsmart Mother Nature PR Campaign Tampax Pearl Outsmart Mother Nature PR Campaign Tampax’s Fall 2009 advertising campaign with tennis celebrity Serena Williams provided MS&L with the opportunity to create … | MORE »

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2010 Digital PR Awards: SEO

Winner: Cisco Systems – News@Cisco SEO campaign Cisco Systems, the San Francisco-based technology company, found that its newsroom audiences were becoming more fragmented. Knowing that search was the key to driving targeted traffic, the Cisco team … | MORE »

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2010 Digital PR Awards: Contest/Game

Winner: Weber Shandwick – State Farm Friday Night Feats Video Contest The Friday Night Feats initiative invited participants to submit their school’s top game-changing plays for a chance to win more than $17,500 for their … | MORE »

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2010 Digital PR Awards: Digital Communicators

Idil Cakim, Senior VP of Interactive Media, GolinHarris The word on the street is that Idil Cakim is demystifying a critical but underused communications tool: word-of-mouth marketing. As senior VP of interactive media in GolinHarris’ … | MORE »

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2010 Digital PR Awards: Video

Winner: Eric Mower and Associates – ‘The Jobsite’ Product Demonstration Video To launch Legrand/Pass & Seymour’s new PlugTail device, Eric Mower and Associates told a story within a humorous demonstration video. Inspired by the TV show … | MORE »

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