Awards

2013 PR Agency Elite Awards: Website

September 10th, 2013 by

Winner: Makovsky As a leading independent communications consultancy, Makovsky has designed and implemented excellent websites for its clients. But in working to improve others, their own website fell behind. The agency used research to gauge… Continued

2013 PR Agency Elite Awards: Internal Communications

September 10th, 2013 by

Winner: Weber Shandwick Weber Shandwick needed to make itself as social on the inside as it had become externally. In the summer of 2012, the agency announced it was repositioning itself around the phrase “engaging,… Continued

2013 PR Agency Elite Awards: Marketing to Women

September 10th, 2013 by

Winner: Marina Maher Communications Marina Maher Communications was behind one of the most iconic, not to mention pro-women, campaigns to come out of the London 2012 Olympics: P&G’s “Thank You Mom” campaign. According to research… Continued

2103 PR Agency Elite Awards: Branding

September 10th, 2013 by

Winner: Henson Consulting “Cash Dash,” which was established to help Illinois residents reclaim money or assets, was losing its currency with the public. The “Cash Dash” name and branding hadn’t changed in nearly 15 years… Continued

2013 PR Agency Elite Awards: Crisis Management

September 10th, 2013 by

Winner: APCO Worldwide By sticking with a formula consisting of a global 24/7 team committed to client services, APCO Worldwide helps brands to navigate crises and preserve their reputations. The Washington, D.C.-based agency is conditioned… Continued

2013 PR Agency Elite Awards: Product Launch

September 10th, 2013 by

Winner: Cohn & Wolfe An effective product launch can be a tricky endeavor–especially in the highly competitive and highly fragmented world of video games. But Cohn & Wolfe was more than up to the challenge… Continued

2013 PR Agency Elite Awards: Training/Education Program

September 10th, 2013 by

Winner: MSLGROUP MSLGROUP North America wanted to ensure that its employees continued to grow and develop in their careers and strengthen their connection to the company and colleagues across the country. To that end, MSLGROUP… Continued

2013 PR Agency Elite Awards: Nonprofit/Association

September 10th, 2013 by

Winner: Momentum Communications Group This past year, Momentum Communications Group has used its campaigns on behalf of nonprofit clients Knowles Science Teaching Foundation (KSTF) and Siemens Foundation as successful testing grounds for new ways to… Continued

2013 PR Agency Elite Awards: Reputation Management

September 10th, 2013 by

Winner: MWW MWW takes its clients’ reputations pretty seriously. Nothing Earth-shattering there; all PR agencies say that. But MWW goes well beyond bromides about clients’ reputations, thanks to the agency’s Total Stakeholder Approach. It’s a… Continued

2013 PR Agency Elite Awards: Agency Awe Professional

September 10th, 2013 by

Winner: Marian Salzman, Havas PR Marian Salzman,  CEO of Havas PR North America, led the global name change for all of Havas PR’s global assets, which translate into almost $200 million in revenue. Yet creating… Continued