What Gets Top Airplay

While broadcasters donate airtime for a wide variety of issues, the following chart highlights the topics that grab the attention of the greatest percentage of stations.

Issue
Television
Radio
AIDS
66%
65%
Alcohol abuse
85%
85%
Anti-crime
91%
85%
Drinking during
pregnancy
39%
43%
Drunk driving
89%
90%
Fundraising drives
90%
90%
Breast cancer/
Women's health
89%
85%
Children's issues
95%
87%
Adult literacy
74%
79%
Hunger/homelessness
76%
69%