Bio

Robb Hecht works with brand clients to develop proactive and results-oriented marketing and digital strategies focused on building brands and guiding consumers through the purchase funnel - allowing clients to stay continually relevant and ahead in their industries by leveraging the latest and most effective consumer-facing innovations and thinking in digital marketing, technology, and social media. He is a marketing executive with direct and extensive experience with consumer packaged goods, media, automotive, pharma, healthcare and beverage companies, bringing diverse marketing leadership experience having worked for advertising and PR agencies including Initiative, R/GA, Euro RSCG, Weber Shandwick, and Universal McCann. In his communications strategy and integration roles at these firms he has partnered with clients dramatically increasing their leveraging of digital marketing, online public relations, emerging media programs, direct response marketing and strategic digital partnerships.