National Zoo Gets in the Holiday Spirit with #25DaysofReindeer

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With the holiday season in full swing, we're back to one of the busiest times of the year. There are potentially huge payoffs for communicators who are able to break through the noise that has become as much a part of December as hot chocolate and earmuffs. The Smithsonian’s National Zoo’s successful #25DaysofReindeer cuts though the clutter with fun, albeit a little geeky (in a good way) facts about the real-life Rudolf.

In the spirit of the season of giving, National Zoo’s senior scientist Don Moore, has compiled a list of 25 reindeer facts to shed light on what Donner and Blitzen are up to when they’re not playing reindeer games or pulling Santa’s sleigh. The National Zoo will be sending out facts to the Twittersphere everyday until Christmas, but the complete list can be found at the Smithsonian’s website.

Here’s a peak at a few facts from Twitter: