Infographic: Google+ and Facebook Face Off

Here's a fascinating comparison of Facebook and Google+ from Social Annex. The infographic takes a look at everything from what people are doing on the platforms to the demographics of users. For example, 71% of Google+'s users are men, while 56% of Facebook-ers are women. For PR pros, the most interesting part of the infographic is the "Best For" section running at the end. Facebook excels at personal connections and friend referrals, while Google+ is the place to turn when you want to deliver information, spark discovery and foster conversation.

Follow Lucia Davis: @LKCDavis.

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