Why Social Media is Important for Your Brand: Infographic

By now, most agree that social media is a necessary tool for doing business. However, a recent report from Social Media Examiner's "2013 Social Media Marketing Industry Report" shows that although social media is valuable, not all networks will benefit your brand equally. For instance, Facebook is considered to be the most important platform for brands, but suprisingly LinkedIn and blogging platforms are considered more vital than Twitter.

The study is packed with a lot of useful information for companies looking to stay on top of social media trends. And to break down some of the data further, Topwebdesignschools.org created this infographic:

Selling Social: How Companies Are Connecting with Social Media
Image source: www.topwebdesignschools.org


Harness the "most important" social network and tap into the Secrets to Facebook Communications on August 6th at PR News Next Practices PR Conference in San Franscisco. 

Follow Caysey Welton: @CayseyW



About Caysey Welton

Caysey Welton is Associate Editor at PR News and Folio: Magazine. He spent more than a decade as a chef and restaurant professional before switching tracks to pursue his passion for media and communications. Caysey has a deep interest in converging media landscapes and ecosystem disruptors, public relations and crisis communications. He holds a BS in Media, Culture and Communications from New York University.

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