Low Unemployment Rate Bodes Well for PR Job Seekers

The U.S. economy is on the way up, according to a new report  by the U.S. Labor Department. The economy gained 236,000 jobs in February, well above prior estimates. Better yet, the unemployment rate fell to 7.7%, its lowest level since December 2008.

Within professional services, 73,000 new jobs were added in February, according to the report. While this includes the PR/communications sector, specifically where do PR pros stand in terms of job opportunities?

For several months PR News' editors have heard from agency and in-house PR execs that their organizations have been hiring. Rick Gould, managing partner at PR industry mergers and management consulting firm StevensGouldPincus, which fields its annual agency benchmarking survey, says all indications are that industry growth and profitability will be compared with 2012.

In terms of continued PR hiring, Gould is optimistic. "There is always a huge demand for quality people and I'm seeing a major commitment by firms to go after quality talent," Gould says. "Good people create good work, which retains quality clients who give them even more work as well as refer new business."

Another indicator of a healthy PR job market is the number of listings on the PR News Job Board, which  counts more than 2,000 positions that are now available.

Time to update the resume.

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