TCU Takes Different Tack Than PSU After Drug Arrests


Texas Christian University has chosen to get ahead of a potential crisis caused by the news that 15 of its students were arrested for dealing illegal drugs.

TCU held a press conference on Feb. 15 revealing to students, faculty and the media the results of an undercover police operation that found university students selling drugs at fraternity houses and other campus locations—including some that were hand-to-hand purchases, according to the Star-Telegram. Of the 15 students arrested, four were football players in the school’s renowned Division I football program. It is the same program that Sports Illustrated highlighted in 2011 as the only top 25 football team in 2010 that did not have a single player on its roster with a criminal record. In fact, TCU was only one of two schools within the 2010 college football top 25, along with Oklahoma, that performs regular criminal background checks on their recruits.

When the news came to light, TCU’s head football coach Gary Patterson released a statement, saying, “Under my watch, drugs and drug use by TCU’s student-athletes will not be tolerated by me or any member of my coaching staff. Period. Our program is respected nationally for its strong ethics and for that reason the players arrested today were separated from TCU by the university.”

Instead of moving slowly and potentially letting the story get too big to handle, TCU decided act swiftly, take the lead and become the agents of information. It was an act of transparency and, as evident by Patterson’s comments, integrity—the lack of which just recently had Penn State reeling amid its own scandal.

Follow Sahil Patel: @sizpatel

 


Comments Off



Deals of the Week

$150 Off PR News' Social Media Summit

socialmedia201602-180x150Join PR News in Huntington Beach, CA on Feb. 26 for the Social Media Summit, where you'll be immersed in real-world, tactical case studies from brands, nonprofits and agencies and get takeaways in pulling and analyzing social media data; emerging social platforms and apps and so much more. 

Use code “150” at checkout to save $150 o the regular rate.

$50 off the CSR & Green PR Guidebook

csr_vol7_print_digital-thumbPR News’ CSR & Green PR Guidebook, Vol. 7 captures best practices in communicating the positive relationships that organizations are building with their communities of interest. This six-chapter guidebook connects the dots between the effective communication of positive social contributions and corresponding improvements in bottom lines.

Use code “50off” at checkout.

Save $100 on a PR News Subscription

cover5.18

 

Let PR News become your weekly, go-to resource for the latest PR trends, case studies and tip sheets. Topics covered include visual storytelling, social media, measurement, crisis management and media relations.

Use code “SUBDEAL” at checkout.

Comments are closed.