Don Lemon’s Feel-Good Coming Out Story


CNN anchor Don Lemon was not on his own when he came out as a gay man. According to news reports, he had hired high-profile, entertainment industry publicist Howard Bragman to help see him through this transition in his public persona.

This well-managed announcement has served Lemon well. He's truly a celebrity anchor now, many people now know that he has a new book on the way and, not incidentally, his public and private selves are in alignment.

This could not have been an easy step to take, but having a pro like Bragman on his team made this more than a brave personal statement—it's become a positive news story that may change the environment for others in the closet and will likely boost Lemon's career. The media's coverage of the story has been for the most part supportive. It's been a feel-good story—especially the coverage in the New York Times—and we need feel-good stories in such a bitterly partisan climate.

Did Bragman himself leak part of the story to the New York Post before the article appeared in the Times? We'll never know. What we do know is Lemon is a bigger star now, and that hasn't happened by accident.








Comments Off

Deals of the Week

Get $150 Off PR News' Big 4 Conference

 big4-180x150-july16
Join PR News at the Hyatt Regency in San Francisco on August 6 for the Big 4 Conference, where expert communicators will share in-depth case studies from their Twitter, Snapchat, Facebook and Instagram strategies.

Use code “150” at checkout to save $150 on the regular rate.

Get $50 off PR News' Social Media Guidebook

book-socialmedia-180x150

This 11-chapter guidebook focuses on communicating in a mobile and social world, winning the attention of audiences, social media listening strategy and technology, social media measurement and so much more.

Use code “50off” at checkout.

Save $100 on a PR News Subscription

cover5.18

 

Let PR News become your weekly, go-to resource for the latest PR trends, case studies and tip sheets. Topics covered include visual storytelling, social media, measurement, crisis management and media relations.

Use code “SUBDEAL” at checkout.

Comments are closed.