Visual-Storytelling-Vol-1

Visual Storytelling Guidebook



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In these pages, experts from brands, agencies, nonprofits and academia at Green Buzz Agency, International Justice Mission, KCD Public Relations, Inc., SLANT Marketing, Virginia Commonwealth University and Wedding Wire will teach you how to make the most of visual storytelling for your initiatives.

Product Overview

PR News’ Visual Storytelling Guidebook is packed with how-to's and case study examples on how to use visuals to tell new stories about your brand and connect with new audiences and customers. You'll learn how visuals can enhance and complement the stories your brand has to tell, discover what tools and resources are available to you and connect with new audiences—audiences that increasingly expect and consume visual information on digital channels.

Chapters include:

  • Getting Started
  • Creating Great Images
  • Instagram
  • Snapchat, Pinterest and More
  • Live Streaming
  • Video

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