Video Pick: Maxipad’s Hilarious Response to Facebook Comment


For this week's video pick, PR News chose "Bodyform Responds: The Truth." In the video. Maxipad's fictional CEO Caroline Williams addresses a man named Richard Neill, who penned a tongue-firmly-tucked-in-cheek Facebook rant decrying the brand's false depiction of a woman's "wonderful time of the month." The original comment, posted below, has garnered more than 80,000 "likes," prompting the brand to apologize to Neill in this pitch-perfect video. It's all in good fun, of course: The video's description reads, "We are always grateful for input from our users, but your comment was particularly poignant. If Facebook had a 'love' button, we'd have clicked it. But it doesn't. So we've made you a video instead."

 

 

 

Follow Lucia Davis: @LKCDavis




Comments Off

avatar

About Lucia Davis

Lucia Davis is community editor for PR News. Prior to returning to NYC, she was associate editor at iMedia Connection in Culver City, CA. In addition to PR News and iMedia, Lucia's writing has appeared in minonline, "The Minetta Review," "EQUITIES Magazine," and "The Foothills Paper."



Deals of the Week

Get $150 Off PR News' PR Measurement Conference

 prmeasurement2015-dc-175x135

Join us on April 20, 2015, for PR News’ essential PR Measurement Conference at the National Press Club in D.C., and learn how tie PR metrics to measurable business outcomes.

Use code “150off” at checkout to save $150 on the regular rate.

Get $50 off PR News' Book of Employee Communications

employeecommunications-180x150

In this 5th volume of PR News’ Book of Employee Communications, our authors cover more than 45 articles on crisis communications, social media policies, human resources collaboration, brand evangelism and more.

Use code “50off” at checkout.

Save $100 on a PR News Subscription

 

Let PR News become your weekly, go-to resource for the latest PR trends, case studies and tip sheets. Topics covered include visual storytelling, social media, measurement, crisis management and media relations.

Use code “SUBDEAL” at checkout.

Comments are closed.