PR Pros: Employee Communications Efforts Lacking

A new PR News survey, “Communications in an Age of Transparency,” finds that while 18% of respondents say their employee communications efforts are “excellent,” a combined 43% say their efforts are “adequate, could be better” or “below par, needs improvement.” (See below for the full results.) In polling a trio of employee comms experts on the survey findings, opinions on standout data varied. Brian Burgess, AVP and director of employee engagement at MS&L Worldwide, says the findings for question 6, “Who owns employee communications?” intrigued him.

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