Social media platform provider GaggleAmp tracked 1.9 million tweets and discovered that, among six types of tweets, a person-mentioned element is by far the greatest driver of retweets.
The American Red Cross shifts attention to the drought in the Horn of Africa with a well-timed pledge of $1 million.
David Meerman Scott discusses real-time communications strategies and capitalizing on opportunities to increase engagement and spread content.
PR News Digital PR Summit speaker Corinne Kovalsky shares tips on how to use Twitter to amplify story content and reach a target audience.
PR professionals not only must be able to walk the business process walk, but talk the business process talk—with their CEOs.
Digital PR and a divided government have changed the game for public affairs pros—here are tips on how to be a winner.
Case Study: Transparency and Proactive PR Create a Viable Lifeline for a LGBTQ Health Center in CrisisJuly 25th, 2011 by PR News
Rocked by financial mismanagement and subsequent loss of trust in the community, Howard Brown Health Center needed a comeback, and quick.
An alternative to more robust blogging platforms like WordPress and Blogger, Tumblr scores in its simplicity and tight integration with other social networks.