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LinkedIn: No Longer a Social Third Wheel

Stern + Associates VP Jim Nichols explains why LinkedIn has grown to become the most-used social network by journalists. | MORE »

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LinkedIn: No Longer a Social Third Wheel

Stern + Associates VP Jim Nichols explains why LinkedIn has grown to become the most-used social network by journalists. | MORE »

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5 Tips to Save Your Rep in a Crisis and Avoid Becoming the Next Sheen, Weiner or Murdoch

PR News advisory board member Mike Paul offers five surefire ways to protect an executive’s—or your own—reputation in a time of crisis. | MORE »

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5 Tips to Save Your Rep in a Crisis and Avoid Becoming the Next Sheen, Weiner or Murdoch

PR News advisory board member Mike Paul offers five surefire ways to protect an executive’s—or your own—reputation in a time of crisis. | MORE »

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PR News Q&A: What Do Facebook Users Really Want?

Leading up to PR News’ Oct. 5 Digital PR Summit in New York, Alpaytac, Inc. president and CEO Huma Gruaz discusses the differences between proven content strategies for Facebook and Twitter, among other subjects. | MORE »

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PR News Q&A: What Do Facebook Users Really Want?

Leading up to PR News’ Oct. 5 Digital PR Summit in New York, Alpaytac, Inc. president and CEO Huma Gruaz discusses the differences between proven content strategies for Facebook and Twitter, among other subjects. | MORE »

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+1 Anyone? Sparks Fly as PR Pros Ponder Google’s Social Network

Whether or not Google+ will ultimately challenge Facebook’s social media domination, PR professionals should take careful note of the new platform—which has seen record adoption rates. | MORE »

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Get Ready for Takeoff: A Google+ Flight Checklist

While Google still hasn’t released brand pages for its highly touted Google+ platform, PR pros need to be able to hit the ground running once they’re made available. Weber Shandwick digital community manager Marcy Massura provides four starting points for orientation. | MORE »

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Few Companies Supremely Confident in Crisis Response

While most company executives maintain that their organization has a crisis plan in place, less than a third feel confident in their company’s ability to adequately respond during a crisis. | MORE »

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Perpetuating Public Advocacy: 5 Criteria for Success

Mindy Finn, partner at political communications firm Engage, provides five integral components for a modern public advocacy campaign, including social media initiatives and influencer targeting. | MORE »

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