Topics

Cyber-Attacks Among Social Networks Increase

August 29th, 2011 by

Security attacks through social networks are becoming more prevalent despite an increase in users changing their privacy settings. Will social PR campaigns be less effective because of this?

LinkedIn: No Longer a Social Third Wheel

August 26th, 2011 by

Stern + Associates VP Jim Nichols explains why LinkedIn has grown to become the most-used social network by journalists.

LinkedIn: No Longer a Social Third Wheel

August 26th, 2011 by

Stern + Associates VP Jim Nichols explains why LinkedIn has grown to become the most-used social network by journalists.

5 Tips to Save Your Rep in a Crisis and Avoid Becoming the Next Sheen, Weiner or Murdoch

August 24th, 2011 by

PR News advisory board member Mike Paul offers five surefire ways to protect an executive’s—or your own—reputation in a time of crisis.

5 Tips to Save Your Rep in a Crisis and Avoid Becoming the Next Sheen, Weiner or Murdoch

August 24th, 2011 by

PR News advisory board member Mike Paul offers five surefire ways to protect an executive’s—or your own—reputation in a time of crisis.

PR News Q&A: What Do Facebook Users Really Want?

August 23rd, 2011 by

Leading up to PR News’ Oct. 5 Digital PR Summit in New York, Alpaytac, Inc. president and CEO Huma Gruaz discusses the differences between proven content strategies for Facebook and Twitter, among other subjects.

PR News Q&A: What Do Facebook Users Really Want?

August 23rd, 2011 by

Leading up to PR News’ Oct. 5 Digital PR Summit in New York, Alpaytac, Inc. president and CEO Huma Gruaz discusses the differences between proven content strategies for Facebook and Twitter, among other subjects.

Cut Through the Fog With Regular Forecasting

August 22nd, 2011 by

Forecasting not only puts a PR agency on the right business track, it is a powerful communications tool in itself.

Case Study: Cocktail of Strong Media Relations and Tongue-in-Cheek Advocacy Boosts T.G.I. Friday’s Bartender Competition

August 22nd, 2011 by

Peppercom refreshes a 20-year-old event by mixing bartending with the Olympics—and ultimately drives more traffic to T.G.I. Friday’s.

Case Study: Cocktail of Strong Media Relations and Tongue-in-Cheek Advocacy Boosts T.G.I. Friday’s Bartender Competition

August 22nd, 2011 by

Peppercom refreshes a 20-year-old event by mixing bartending with the Olympics—and ultimately drives more traffic to T.G.I. Friday’s.