Topics

Flesh Out the Real Deals: Follow the Five Rules of Influence

November 14th, 2011 by

Gary Lee, CEO of mBLAST, provides five tips to cut through the clutter of the social Web and figure out who is influencing your market.

CR Reporting Rises Among Top 100 U.S. Companies

November 14th, 2011 by

The number of top 100 U.S. companies reporting corporate responsibility initiatives has risen 11%, with more than a third of them reporting financial gains from their CR initiatives.

Twitter Watch: Child Abuse Scandal Leaves Penn State’s Rep in Tatters

November 14th, 2011 by

PeopleBrowsr, on behalf of PR News, samples nearly half a million tweets related Penn State’s scandal.

Twitter Watch: Child Abuse Scandal Leaves Penn State’s Rep in Tatters

November 14th, 2011 by

PeopleBrowsr, on behalf of PR News, samples nearly half a million tweets related Penn State’s scandal.

10 Tips for Building an Engaged Facebook Community

November 11th, 2011 by

Edelman’s Monte Lutz provides 10 ways to create a strong, engaged following on Facebook, from asking questions to celebrating your fans.

Ashton Kutcher Opts for Lip-Synching Twitter Strategy

November 11th, 2011 by

After popping off on Twitter about the firing of Joe Paterno, Twitter king Kutcher hands the controls to his Katalyst team, throwing into question the authenticity of any of his tweets.

PR News Q&A With Bonin Bough: Is Your Organization Digitally Fit?

November 11th, 2011 by

Bonin Bough, global head digital for PepsiCo, will present the opening keynote at PR News’ Facebook Conference on Dec. 1 in Washington, DC. He offers a preview in this Q&A.

PR News Q&A With Bonin Bough: Is Your Organization Digitally Fit?

November 11th, 2011 by

Bonin Bough, global head digital for PepsiCo, will present the opening keynote at PR News’ Facebook Conference on Dec. 1 in Washington, DC. He offers a preview in this Q&A.

Opportunities in Media, Customer Relations Shared at Twitter Conference

November 11th, 2011 by

Social media and public relations experts offered practical lessons in how to build an engaged community of followers and advocates at PR News’ Nov. 10 Twitter Conference in Las Vegas.

Twitter Tops Facebook in Press Release Views

November 9th, 2011 by

While Facebook still drives most of the sharing of press releases, new data has shown that Twitter is responsible for driving more views.