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2012 CSR Awards: Diversity Communications

April 17th, 2012 by

Winner: Huntington National Bank – Are You In? Huntington Bank recognized that employing a diverse and inclusive workforce would have a positive impact on customer relationships and fulfill Huntington’s vision to be“The Bank of the… Continued

2012 CSR Awards: Hall of Fame – The Body Shop

April 17th, 2012 by

Since The Body Shop was founded by Anita Roddick in 1974, the cosmetics chain has ably demonstrated corporate social responsibility via strong values. The Body Shop adheres to five core CSR pillars: Against Animal Testing,… Continued

Confidence in Earned Media Up, While Paid Plummets

April 17th, 2012 by

New research from Nielsen finds that earned media continues to rise in the eyes, minds and, ultimately, wallets of consumers.

2012 CSR Awards: Philanthropy Communications

April 17th, 2012 by

Winner: The Allstate Foundation and Fleishman-Hillard – Purple Purse: It’s Time to Talk About Domestic Violence The Allstate Foundation and Fleishman-Hillard teamed up with the YWCA to launch a new campaign to end domestic violence… Continued

2012 CSR Awards: A-List – MWW Group

April 17th, 2012 by

Client service and corporate citizenship have been core values at MWW Group since its founding in 1986—and in recent years these core values have only become more firmly embedded in the culture. On behalf of… Continued

2012 CSR Awards: CSR/Green Focus

April 17th, 2012 by

Winner: Carlson Wagonlit Travel – Impact the Gridiron In 2011, Carlson Wagonlit Travel wanted to leverage its presence at the Global Business Travel Association International Convention and Exposition to generate meaningful stakeholder interactions. The organization… Continued

2012 CSR Awards: Workplace Innovation

April 17th, 2012 by

Co-Winner: The Hershey Company – Hershey Honors Authentic Business Management Program The 35-week Hershey Honors Authentic Business Management Program course is taught to senior honors business students at the Milton Hershey School, integrating core learning… Continued

Confidence in Earned Media Up, While Paid Plummets

April 17th, 2012 by

New research from Nielsen finds that earned media continues to rise in the eyes, minds and, ultimately, wallets of consumers.

2012 CSR Awards: Nonprofit/Corporate Partnership

April 17th, 2012 by

Winner: American Express, National Trust for Historic Preservation and LaBreche – Partners in Preservation – Twin Cities A philanthropic program that engaged 25 historic sites to compete in funding through a Facebook-based American Idol-style voting… Continued

2012 CSR Awards: A-List – Euro RSCG Worldwide

April 17th, 2012 by

Since stepping into her role in 2009, Euro RSCG Worldwide CEO Marian Salzman has doubled down on the agency’s long-held belief that doing good is good for business. As a brand partner, Euro RSCG has… Continued