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2012 CSR Awards: Social Good

April 17th, 2012 by

Winner: Fireman’s Fund Insurance Company – Supporting Firefighters for Safer Communities Since 2004, Fireman’s Fund Insurance Company has awarded millions of dollars in grants each year to fire departments for life-saving equipment, firefighter training and… Continued

2012 CSR Awards: A-List – Waggener Edstrom Worldwide

April 17th, 2012 by

Like our other CSR A-Listers, Waggener Edstrom Worldwide practices the corporate responsibility it preaches for its clients. WE is a signatory of the UN Global Compact and based its third Corporate Citizenship Report on the… Continued

2012 CSR Awards: Employee Volunteer Program

April 17th, 2012 by

Winner: IBM Corporation and Ketchum – IBM stages largest corporate volunteer event in history, reaching communities in 120 countries “Celebration of Service” was designed to enable IBM to engage with local communities on volunteer projects… Continued

2012 CSR Awards: Hall of Fame – Deloitte, Greening the Dot

April 17th, 2012 by

Launched in 2008, Deloitte’s Greening the Dot program has expanded its reach from the office (in 2008) to the home (in 2009) and to the next generation (in 2010). Within this expansion, the core goals… Continued

2012 CSR Awards: Blog

April 17th, 2012 by

Winner: Amway – Amway One by One Campaign for Children Blog The One by One blog started in 2006 as a way to increase transparency, converse with supporters and showcase the impact the organization makes… Continued

Charting the Industry: On the Endangered Species List—The AOR

April 16th, 2012 by

Client organizations’ use of a single outside PR agency of record has consistently decreased over the last 10 years.

Pinterest Users in a Buying Mood

April 16th, 2012 by

More than one in four online consumers aware of sites like Pinterest have used them to make purchases.

Pinterest Users in a Buying Mood

April 16th, 2012 by

More than one in four online consumers aware of sites like Pinterest have used them to make purchases.

Adding Instagram to Your PR Mix? That’s the $1 Billion Question

April 16th, 2012 by

Instagram may be the point of entry for communicators who have yet to venture into mobile PR.

Adding Instagram to Your PR Mix? That’s the $1 Billion Question

April 16th, 2012 by

Instagram may be the point of entry for communicators who have yet to venture into mobile PR.