Topics


avatar

PR Lessons to Be Learned From the Costa Concordia Tragedy

In this blow-by-blow communications accounting of the Costa Concordia tragedy, PR experts offer some crisis-management best practices. | MORE »

1 Comment

avatar

PR Lessons to Be Learned From the Costa Concordia Tragedy

In this blow-by-blow communications accounting of the Costa Concordia tragedy, PR experts offer some crisis-management best practices. | MORE »

Comments Off

avatar

How to Write for Journalists and Make Their Jobs Easier

According to Andrew Hindes of The In-House Writer, the social media age hasn’t changed this essential tenet of media relations: To succeed with your pitches, you need to ask yourself what you’re doing to make the journalist’s job easier. | MORE »

Comments Off

avatar

Charting the Industry: Bad Rep Makes Consumers Think Twice

A Weber Shandwick study links corporate reputation with the public’s propensity to buy products and services; experts weigh in on how to make that link a positive one. | MORE »

Comments Off

avatar

How to Write for Journalists and Make Their Jobs Easier

According to Andrew Hindes of The In-House Writer, the social media age hasn’t changed this essential tenet of media relations: To succeed with your pitches, you need to ask yourself what you’re doing to make the journalist’s job easier. | MORE »

Comments Off

avatar

Charting the Industry: Bad Rep Makes Consumers Think Twice

A Weber Shandwick study links corporate reputation with the public’s propensity to buy products and services; experts weigh in on how to make that link a positive one. | MORE »

Comments Off

avatar

Opportunities Abound for Brands With Facebook’s Open Graph

The 60 new apps released alongside Facebook’s Open Graph show that the social network is no longer about just "liking" something. | MORE »

Comments Off

avatar

What PR Can Do to Earn a Seat at the Senior Management Table

Highlander Consulting’s Gordon G. Andrew provides seven tactics to build internal support for PR’s value within your organization. | MORE »

Comments Off

avatar

What PR Can Do to Earn a Seat at the Senior Management Table

Highlander Consulting’s Gordon G. Andrew provides seven tactics to build internal support for PR’s value within your organization. | MORE »

Comments Off

avatar

Majority of Companies Dedicate 1-3 People to Social Media

For most organizations, social media efforts are handled by three or less people. | MORE »

Comments Off