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How to Make Your Social Media Policy Stick

Creating a fluid, well-written social media policy is an investment in your organization’s future, says Haynes and Boone partner Matthew Deffebach. | MORE »

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How to Make Your Social Media Policy Stick

Creating a fluid, well-written social media policy is an investment in your organization’s future, says Haynes and Boone partner Matthew Deffebach. | MORE »

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5 Ways to Reinvent the Press Release With SEO

The press release still plays an important role in media relations, and Cision’s Vanessa Bugasch provides five quick tips to help you integrate SEO into all of your announcements. | MORE »

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Bad News for Taco Bell as It Feels Heat From Chipotle

Taco Bell’s got a clear-cut messaging assignment: convincing customers that its food is safe to eat after Food Safety News identified the fast food chain as the mystery restaurant responsible for a salmonella outbreak across … | MORE »

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Internet Now Trumps Friends, Family in Influence

Canadians trust the Internet more than loved ones when it comes to making purchase decisions, according to a new study. | MORE »

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How PR Can Forge Peaceful Coexistence With Wikipedia

Current PR/Wikipedia controversy aside, education and common sense should be used by PR pros looking to leverage the online encyclopedia. | MORE »

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Internet Now Trumps Friends, Family in Influence

Canadians trust the Internet more than loved ones when it comes to making purchase decisions, according to a new study. | MORE »

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How PR Can Forge Peaceful Coexistence With Wikipedia

Current PR/Wikipedia controversy aside, education and common sense should be used by PR pros looking to leverage the online encyclopedia. | MORE »

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4 Tips for Building ‘Dark Sites’ To Help In Times of Crisis

Wieck Media CEO Tim Roberts provides four tips for building a pre-populated destination to have waiting for the media in the event of a crisis. | MORE »

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PR Pros Must Hold Up a Mirror to Top Managers in Dysfunctional Organizations

Corporate leaders often overlook or ignore communication issues when organizations struggle to succeed. This is where the proactive PR pro comes in. | MORE »

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