Topics

CEOs Value Social Media More Than Others in C-Suite

June 6th, 2012 by

Chief information and chief financial officers don’t view social collaborations tools to be nearly half as important to their businesses today as CEOs do.

The Art of the Polish: Seven Steps to Making Your PR Writing Shine

June 5th, 2012 by

If the best writing really is rewriting, PR pros must step away from their first draft for a few hours and then polish their copy to truly create exceptional work.

The Art of the Polish: Seven Steps to Making Your PR Writing Shine

June 5th, 2012 by

If the best writing really is rewriting, PR pros must step away from their first draft for a few hours and then polish their copy to truly create exceptional work.

Disney Puts Money Where Its Mouth Is With Food Ad Restrictions

June 5th, 2012 by

The Walt Disney Co. has announced an initiative to ban some food advertisers that don’t meet its nutrition criteria.

Disney Puts Money Where Its Mouth Is With Food Ad Restrictions

June 5th, 2012 by

The Walt Disney Co. has announced an initiative to ban some food advertisers that don’t meet its nutrition criteria.

Go Grassroots: Build Goodwill With a Community Relations Committee & Plan

June 4th, 2012 by

A solid, grassroots community relations program can help prevent or deflect a crisis. Here are some best practices for setting up such a program.

Go Grassroots: Build Goodwill With a Community Relations Committee & Plan

June 4th, 2012 by

A solid, grassroots community relations program can help prevent or deflect a crisis. Here are some best practices for setting up such a program.

Charting the Industry: Ghost Town? Brands Advance on Google+

June 4th, 2012 by

While Google+ has been under the radar of late, fashion, luxury and car brands have kicked their Google+ engagement into high gear.

Charting the Industry: Ghost Town? Brands Advance on Google+

June 4th, 2012 by

While Google+ has been under the radar of late, fashion, luxury and car brands have kicked their Google+ engagement into high gear.

Percentage of ‘Typical’ Day Twitter Users Doubles in Nine Months

June 4th, 2012 by

Twitter is steadily becoming the go-to, daily-use social media platform, according to a Pew Research study.