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Media Analysis Is Incomplete Without Human Intervention

April 25th, 2012 by

Yes, modern technology can help tremendously in gathering media clips and placements, but human analysis is still essential to gauging media sentiment.

Media Analysis Is Incomplete Without Human Intervention

April 25th, 2012 by

Yes, modern technology can help tremendously in gathering media clips and placements, but human analysis is still essential to gauging media sentiment.

Old Tweets Haunt Romney Spokesperson

April 24th, 2012 by

The lesson from the purging of some 800 questionable tweets by Mitt Romney spokesperson Richard Grenell: "Funny" is in the eye of the tweeter.

Old Tweets Haunt Romney Spokesperson

April 24th, 2012 by

The lesson from the purging of some 800 questionable tweets by Mitt Romney spokesperson Richard Grenell: "Funny" is in the eye of the tweeter.

Best Strategy for Facebook Engagement Is Constant Evolution

April 24th, 2012 by

Discovery Communications’ Amber Harris, who will speak at PR News’ Social Media Summit/Taste of Tech two-day event in June in New York, shares Facebook engagement tips.

Best Strategy for Facebook Engagement Is Constant Evolution

April 24th, 2012 by

Discovery Communications’ Amber Harris, who will speak at PR News’ Social Media Summit/Taste of Tech two-day event in June in New York, shares Facebook engagement tips.

Executives: Employee-Produced Videos Are Good for the Business Because…

April 23rd, 2012 by

Two-thirds of C-suite executives believe that employee-created videos can capture human capital and knowledge more easily within an organization.

Executives: Employee-Produced Videos Are Good for the Business Because…

April 23rd, 2012 by

Two-thirds of C-suite executives believe that employee-created videos can capture human capital and knowledge more easily within an organization.

B2B Communications: Business Communicators Need to Reach Beyond Customers With Their Messages

April 23rd, 2012 by

Realizing that consumers are also prospective brand stakeholders, more business-to-business communicators are engaging with them.

B2B Communications: Business Communicators Need to Reach Beyond Customers With Their Messages

April 23rd, 2012 by

Realizing that consumers are also prospective brand stakeholders, more business-to-business communicators are engaging with them.