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5 Tips for Creating an Effective and More Personal Podcast

A podcast can be a great way to provide content to consumers on the go, and if used properly, can help boost your communications efforts. | MORE »

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Yankees Win Again—on Social Media

Social media analysis from Banyan Branch shows that the Yankees are by far the most popular MLB team on Facebook; the tech-savvy San Francisco Giants are the most active team on Twitter. | MORE »

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Yankees Win Again—on Social Media

Social media analysis from Banyan Branch shows that the Yankees are by far the most popular MLB team on Facebook; the tech-savvy San Francisco Giants are the most active team on Twitter. | MORE »

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Now on Android, Instagram Creates Compelling Visuals for Brands

Want to further connect with consumers and create powerful brand stories worth 1,000 words? Look no further than Instagram. | MORE »

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Now on Android, Instagram Creates Compelling Visuals for Brands

Want to further connect with consumers and create powerful brand stories worth 1,000 words? Look no further than Instagram. | MORE »

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8 Tips to Help You Expand Your Twitter Community Rapidly

PR News just reached the 40K mark in its Twitter community—and here is what we’ve learned so far. | MORE »

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8 Tips to Help You Expand Your Twitter Community Rapidly

PR News just reached the 40K mark in its Twitter community—and here is what we’ve learned so far. | MORE »

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PR With Benefits: What ‘Mad Men’ Can Teach Us About Writing Press Releases

Stating the benefits of a product or service is much more compelling to journalists—and their readers—than relying on vague industry jargon. | MORE »

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PR With Benefits: What ‘Mad Men’ Can Teach Us About Writing Press Releases

Stating the benefits of a product or service is much more compelling to journalists—and their readers—than relying on vague industry jargon. | MORE »

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Coca-Cola Washes Hands of New Orleans Graffiti Campaign

Coke’s strategy of blaming a hired third party for a guerrilla campaign that broke city ordinances in New Orleans fizzles. | MORE »

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