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Execs Give Thumbs Up to Digital and Social Strategies

June 14th, 2012 by

65% of executives polled in a June 2012 McKinsey study ranked big data and analytics among their top corporate priorities.

Execs Give Thumbs Up to Digital and Social Strategies

June 14th, 2012 by

65% of executives polled in a June 2012 McKinsey study ranked big data and analytics among their top corporate priorities.

Facebook Exchange Promises Real-Time, Targeted Reach 

June 14th, 2012 by

The new Facebook Exchange ad platform targets Facebook users based on their Web history.

Facebook Exchange Promises Real-Time, Targeted Reach 

June 14th, 2012 by

The new Facebook Exchange ad platform targets Facebook users based on their Web history.

Twitter’s New Tailored Model: Personalization Through Tracking

June 13th, 2012 by

Twitter can now recommend tweeters to follow based on tastes gleaned from your Web browsing data.

Twitter’s New Tailored Model: Personalization Through Tracking

June 13th, 2012 by

Twitter can now recommend tweeters to follow based on tastes gleaned from your Web browsing data.

PR News Launches Social Media Certificate Program

June 13th, 2012 by

The certificate program recognizing training in social media communications tactics kicks off with the June 21-22 Social Media Summit.

PR News Launches Social Media Certificate Program

June 13th, 2012 by

The certificate program recognizing training in social media communications tactics kicks off with the June 21-22 Social Media Summit.

Cure ‘Invisible PR Team Syndrome’ and Give Your Organization a Human Face

June 12th, 2012 by

Many organizations still insist on hiding the identities of their own PR pros and experts on their sites and in their announcements.

Cure ‘Invisible PR Team Syndrome’ and Give Your Organization a Human Face

June 12th, 2012 by

Many organizations still insist on hiding the identities of their own PR pros and experts on their sites and in their announcements.