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Case Study: Bay Area Cyber-Conference Company Winds Up, Pitches Audience via Quirky Pro Athlete and Virtual Technology

June 4th, 2012 by

San Francisco Giants pitcher Brian Wilson piqued the interest of sports fans and business executives alike as the pitch man for webcasting company ON24.

Case Study: Bay Area Cyber-Conference Company Winds Up, Pitches Audience via Quirky Pro Athlete and Virtual Technology

June 4th, 2012 by

San Francisco Giants pitcher Brian Wilson piqued the interest of sports fans and business executives alike as the pitch man for webcasting company ON24.

Tip Sheet: It’s Time to Make the Right B2B Mobile Moves

June 4th, 2012 by

B2B communicators should enhance their mobile tactics to reach customers where and how they live, but they should be sure that it is just one component of a broader strategy.

Tip Sheet: It’s Time to Make the Right B2B Mobile Moves

June 4th, 2012 by

B2B communicators should enhance their mobile tactics to reach customers where and how they live, but they should be sure that it is just one component of a broader strategy.

Execs Sing Sustainability Song, Say It’s Critical to Business

May 31st, 2012 by

The majority of senior decision makers in a May 2012 Accenture study see spending on a sustainability as an investment, rather than a cost.

Execs Sing Sustainability Song, Say It’s Critical to Business

May 31st, 2012 by

The majority of senior decision makers in a May 2012 Accenture study see spending on a sustainability as an investment, rather than a cost.

Facebook Unveils Team Roles and Post Scheduling

May 31st, 2012 by

Teams managing brand Facebook pages can now distinguish roles and schedule posts for future dates.

Facebook Unveils Team Roles and Post Scheduling

May 31st, 2012 by

Teams managing brand Facebook pages can now distinguish roles and schedule posts for future dates.

Facebook Is Not Alone: Other Tech IPOs With Rocky Outcomes

May 30th, 2012 by

Since just 2011, three other prominent tech companies have stumbled out of the gate after going public, including Groupon.

Facebook Is Not Alone: Other Tech IPOs With Rocky Outcomes

May 30th, 2012 by

Since just 2011, three other prominent tech companies have stumbled out of the gate after going public, including Groupon.