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Cyber Watch: So Far, Rising Gas Prices Fuel Little Concern Among Netizens

The amount of online chatter about gas prices has remained consistent despite the political protests in the Middle East, according to WiseWindow data exclusive to PR News. | MORE »

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Crisis Management, Social Media Among Top Concerns for Nonprofits

In the wake of the sting operation that engulfed NPR, these words from America’s Charities’ Anthony De Cristofaro couldn’t be more true for nonprofits: "When a crisis happens to any one of our organizations, it affects every one of our organizations." | MORE »

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PR News Q&A: GolinHarris’ Idil Cakim on the Blending of Brand Site Visitors and Facebook Community Members

In a preview of her panel discussion at PR News’ May 24 Facebook Conference, Idil Cakim talks about how the social network’s latest features make it easier than ever to build audiences. | MORE »

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Key PR Lessons From the Financial Overhaul Battle

When it comes to messaging around the crash of the financial system and its ongoing reform battles, PR pros need to understand the complicated issues and boil them down for public consumption. | MORE »

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Five Key Steps to Implementing Successful Green Initiatives

Lew Rakowsky, director of marketing and stakeholder engagement at Coppervale Enterprises, lays out five elemental guidelines for going green. | MORE »

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Social Media and Crises: Identify Audiences Before You Need Them

Capt. Dave Werner of the U.S. Navy Office of Information and Tracy Johnson of Booz Allen Hamilton offer some tips for using social media during a crisis. | MORE »

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2011 CSR Awards: Human Rights Communications

Honeywell Hometown Solutions and Weber Shandwick earned worldwide coverage of Honeywell’s rebuilding project for a local public school in Haiti following the catastrophic 2010 earthquake. | MORE »

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2011 Legal PR Awards: Social Media and Online Communications

Winner: Caffeine Communications/Warshafsky Law Firm – Don’t Risk It Caffeine Communications was charged with driving the public’s awareness of personal injury law firm Warshafsky. Research conducted by Caffeine showed the need for a program that … | MORE »

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2011 CSR Awards: CSR Executive of the Year – Marketer

In 2010, Pizza Hut’s Leslie Brunt helped the organization secure a partnership with prominent actor and children’s author John Lithgow that led to the donation of more than 50,000 meals to Haiti Relief. | MORE »

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2011 CSR Awards: Green PR Campaign

Lockheed Martin’s Go Green Campaign covered a wide range of environmental initiatives, from reducing the company’s impact in water usage, landfill waste and energy usage to to creating 150 Green Zones, including one in Afghanistan. | MORE »

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