Topics

5 Tips for Dealing With Hecklers on Twitter

July 27th, 2012 by

Being harassed by a heckler can put a brand’s social media manager in a tough spot. Travelocity’s Joel Frey and UCLA School of Nursing’s Laura Perry provide five tips for constructively dealing with bad behavior on Twitter.

5 Ways to Get Your CSR Efforts Recognized

July 26th, 2012 by

Few things can influence public opinion and build a good reputation as effective CSR programs. Here’s how to make your CSR efforts more well-known.

5 Ways to Get Your CSR Efforts Recognized

July 26th, 2012 by

Few things can influence public opinion and build a good reputation as effective CSR programs. Here’s how to make your CSR efforts more well-known.

Social Guidelines Come to Fore at London Olympics

July 26th, 2012 by

A Greek athlete gets tossed from the Olympics because of an offensive tweet.

Social Guidelines Come to Fore at London Olympics

July 26th, 2012 by

A Greek athlete gets tossed from the Olympics because of an offensive tweet.

Twitter the Most Popular Platform Among the Global 100

July 25th, 2012 by

Burson-Marsteller’s Global Social Media Check-Up shows that since 2011 the average number of followers per corporate Twitter account has nearly tripled.

Twitter the Most Popular Platform Among the Global 100

July 25th, 2012 by

Burson-Marsteller’s Global Social Media Check-Up shows that since 2011 the average number of followers per corporate Twitter account has nearly tripled.

3 Tips for Handling a Hostile Crowd

July 24th, 2012 by

If anyone knows how to handle a hostile audience, it’s a stand-up comedian. Here, Peppercom’s chief comedy officer Clayton Fletcher offers three ways to manage a tough crowd.

3 Tips for Handling a Hostile Crowd

July 24th, 2012 by

If anyone knows how to handle a hostile audience, it’s a stand-up comedian. Here, Peppercom’s chief comedy officer Clayton Fletcher offers three ways to manage a tough crowd.

Some Brands Struggle With Onslaught of Big Data

July 24th, 2012 by

72% of surveyed advertising firms agree that current "data load" is manageable, but 20% believe too much data is being collected.