Case Study: A Drug-Prevention Training Toolkit Is Designed With Pre-Teens—and Potential Program Donors—in Mind

Organization: Court Appointed Special Advocates for Children (CASA)

Agencies: Amy Sutnick Plotch Communications; People Tech Connections

Timeframe: 2009

Years ago, drug abuse prevention initiatives were aimed at teens, the feeling being they were at a vulnerable turning point in their lives. Getting them while they were young was key to steering them away from addiction.