Case Study: Organizations Unite to Deliver Mobile Health Service Targeted at Moms and Moms-to-Be

Organizations: Healthy Mothers, Healthy Babies; CTIA - The Wireless Foundation Companies: Voxiva, Johnson & Johnson Agency: Hill & Knowlton Timeframe: Oct., 2009 - Present Moms, expectant moms and partner organization representatives celebrate the launch of text4baby in Philadelphia.  For the last 10 years, Paul Meyer, co-founder and president of Voxiva, has been providing the technology for mobile health campaigns involving text messaging around the world. However, the U.S.

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