For Business Crises, Bad Press Doesn’t Fit the Crime


According to a recent report by the Institute for Crisis Management, negative news coverage of business crises was disproportionately high in 2008. The study, which covered 1,500 print publications worldwide, found that eight of the 16 crisis categories examined showed significant increases in negative press despite minor increases in actual crises.

According to the report, the rise of social media may have played a part, allowing stories to flow more freely and quickly. Other findings include:

•    Defects and recalls, business financial losses, hostile takeovers, workplace accidents and deaths and environmental incidents were up 21%;
•    Eight of the most crisis-prone industries repeated from the previous year, with food and insurance being the two new additions to the top 10;
•    51 hostile takeovers were big enough to make headlines in 2008, up 38% from the year before;
•    Product defects and recalls accounted for 15% of all crises in 2008, including recalls by GM, BMW, Nissan, Ford, Honda, Pontiac, Chrysler and Porsche; and,
•    Workplace violence made up 17% of all negative business and school news in 2008, up 18% from 2007.




Comments Off

Deals of the Week

Get $150 Off PR News' Social Media Conference

 Social_Media_Conference_180x150_ep
At PR News’ Social Media Conference, taking place October 9 at New York City’s Grand Hyatt, you will receive instruction from experienced social media communicators and take away practical knowledge that you can put to work right away as soon as you return to the office.

Use code “150off” at checkout.

Get $50 off PR News' Media Relations Guidebook


book-mediarelations-180x150

This 8-chapter resource contains practical implications for some of the most innovative developments in media relations, including the technologies, methodologies and mannerisms that determine the ecosystem in which PR pros practice this essential part of their craft.

Use code “50off” at checkout.

Save $100 on a PR News Subscription



Let PR News become your weekly, go-to resource for the latest PR trends, case studies and tip sheets. Topics covered include visual storytelling, social media, measurement, crisis management and media relations.

Use code “SUBDEAL” at checkout.

Comments are closed.