Case Study: Contests and Content Propel Talenti Gelato e Sorbetto’s Flavorful Facebook Page to Sweet Success


Talenti Gelato e Sorbetto and RF Binder executed a complete overhaul of the brand’s Facebook page, earning triple-digit improvements in new likes, active users and post feedback. Photo courtesy of RF Binder Company: Talenti Gelato e Sorbetto Agency: RF Binder Timeframe: March 2011 - Present In his 2001 book, The Feast of Love, American author Charles Baxter wrote, “Forget art. Put your trust in ice cream.” One can only wonder what Baxter would have written if Talenti Gelato e Sorbetto was around then. A hormone-free milk and pure cane sugar dessert with 30% less fat than regular ice cream, Talenti is a top-selling gelato brand in the U.

Subscribe Now  |  Login


Comments Off

Deals of the Week

Get $150 Off PR News' Social Media Summit

Social Media Summit with Taste of Tech 2015Join PR News at the Marriott Marquis in New York on Oct. 5 for the Social Media Summit, where expert communicators will share in-depth case studies from their social efforts. “Taste of Tech,” a unique element of the Summit, will feature partners who “get PR” and can help you make your social initiatives more impactful.

Use code “150” at checkout to save $150 on the regular rate.

Get $50 off PR News' Crisis Management Guidebook

PRNews-Crisis-guidebook-180x150-sb

Crisis management is an art, not a science. In this edition of PR News’ Book of Crisis Management Strategies & Tactics, you will discover many different views on this art, and you are certain to find takeaways that will transform the way your organization handles crises. 

Use code “50off” at checkout.

Save $100 on a PR News Subscription

cover5.18

 

Let PR News become your weekly, go-to resource for the latest PR trends, case studies and tip sheets. Topics covered include visual storytelling, social media, measurement, crisis management and media relations.

Use code “SUBDEAL” at checkout.

Comments are closed.