Candidates Take Social Media Midterms: McMahon and Blumenthal Wrestle Online

Ideal elected officials understand their constituents and represent their community’s best interests. As President Obama demonstrated two years ago, social media provides an avenue where candidates running for office can connect with their audiences, listen to their pleas and demonstrate what improvements they will make in office. When executed well, social media offers an opportunity for candidates to connect with constituents. Managed poorly, social media provides yet another venue where politicians pay lip service to “listening” but are actually disconnected from the experience and concerns of those they serve. Some candidates have embraced the social media route and used it in an effective way, rallying support from diverse constituents.

Subscribe Now  |  Login

Comments Off

Deals of the Week

Get $150 Off PR News' Measurement Conference 

Media Relations ConferenceJoin PR News at the National Press Club on Dec. 11 for the Media Relations Conference, where you'll learn how to tie your media relations initiatives to business goals, use the right metrics to prove the success of your efforts, incorporate social media in a brand crisis and more.

Use code “150” at checkout to save $150 on the regular rate.

Get $50 off PR News' Crisis Management Guidebook


Crisis management is an art, not a science. In this edition of PR News’ Book of Crisis Management Strategies & Tactics, you will discover many different views on this art, and you are certain to find takeaways that will transform the way your organization handles crises. 

Use code “50off” at checkout.

Save $100 on a PR News Subscription



Let PR News become your weekly, go-to resource for the latest PR trends, case studies and tip sheets. Topics covered include visual storytelling, social media, measurement, crisis management and media relations.

Use code “SUBDEAL” at checkout.

Comments are closed.