Mtg @ 2: Private Microblogs Make Internal Comms Short and Sweet


It may have started as a curious ritual among teens, aided and abetted by their growing dependency on mobile phones and text messages, but the concept of communicating via micro-messages that pack a punch has entered mainstream business. It's no longer a matter of abbreviated words and acronyms that are undecipherable to the over-20 crowd; thanks to online platforms like Twitter, which limits the length of messages to a mere 140 characters, executives are beginning to grasp the art of brevity. The use of digital channels is firmly imbedded in external communications strategies for many companies, but the focus on connecting with these stakeholders kept many organizations' internal use of online technologies in the realm of intranets and employee newsletters--child's play when compared to the innovations being implemented to reach other target audiences. However, that too is changing as many management teams are beginning to appreciate the value (monetary and otherwise) of taking their internal communications strategies to cyberspace. Employees Only: Join The Private Club As the interest in microblogging for closed communities increases, so does the number of sites that provide these services.

Subscribe Now  |  Login


Comments Off



Deals of the Week

$150 Off PR News' Social Media Summit

socialmedia201602-180x150Join PR News in Huntington Beach, CA on Feb. 26 for the Social Media Summit, where you'll be immersed in real-world, tactical case studies from brands, nonprofits and agencies and get takeaways in pulling and analyzing social media data; emerging social platforms and apps and so much more. 

Use code “150” at checkout to save $150 o the regular rate.

$50 off the CSR & Green PR Guidebook

csr_vol7_print_digital-thumbPR News’ CSR & Green PR Guidebook, Vol. 7 captures best practices in communicating the positive relationships that organizations are building with their communities of interest. This six-chapter guidebook connects the dots between the effective communication of positive social contributions and corresponding improvements in bottom lines.

Use code “50off” at checkout.

Save $100 on a PR News Subscription

cover5.18

 

Let PR News become your weekly, go-to resource for the latest PR trends, case studies and tip sheets. Topics covered include visual storytelling, social media, measurement, crisis management and media relations.

Use code “SUBDEAL” at checkout.

Comments are closed.