New Mobile Application Makes Mall Shopping a Breeze

It's no secret that the mobile platform works best for news, information, directions and, of course, retail. In today's Media Post blog, Min Digital Media Editor Steve Smith asks us to imagine the world of NearbyNow, which lets users find in-stock items at 200 malls from the Web. NearbyNow has been playing with its mobile implementation over the past year and it promises to be innovation if not excellence. The application can locate your current position in the shopping mall, search for the item you want and then direct you to the nearest store with your target in stock.

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