Microsoft Finally Gives Up On Yahoo


Microsoft announced that it has finally let go of its ambitious effort to purchase Yahoo after the two companies failed to reach an agreement on a suitable selling price after several days of intense negotiations.

Back on Feb 1, Microsoft went public with a $44.6 billion dollar bid for Yahoo, which would have instantly created a dominant force in the surging online advertising space. Yet despite raising its bid by nearly $5 billion, Microsoft will come away empty handed as Yahoo's executives were said to be seeking a higher price for the embattled company. And perhaps surprisingly, Microsoft has elected not to go hostile in its acquisition attempt, and is instead electing to simply move on.

For more information and history of the negotiations between Yahoo and Microsoft, check out Fox Business.




Comments Off

Deals of the Week

Get $150 Off PR News'Crisis Management Boot Camp

Crisis_Boot_banners_175x135_ep

Join PR News on September 15, 2014, at the historic Yale Club in New York City for an intensive boot camp will put you through the paces of crisis communications to help you avoid, or at least mitigate, the damage that can come to a brand.

Use code “150off” at checkout.

Get $50 off PR News' Media Relations Guidebook

book-mediarelations-180x150

This 8-chapter resource contains practical implications for some of the most innovative developments in media relations, including the technologies, methodologies and mannerisms that determine the ecosystem in which PR pros practice this essential part of their craft.

Use code “50off” at checkout.

Save $100 on a PR News Subscription

Let PR News become your weekly, go-to resource for the latest PR trends, case studies and tip sheets. Topics covered include visual storytelling, social media, measurement, crisis management and media relations.

Use code “SUBDEAL” at checkout.

Comments are closed.