CSR

Top Programs from the 2014 CSR A-List

March 20th, 2014 by

This year’s CSR A-List features top agencies and bold initiatives in the realm of corporate social responsibility.

2013 CSR Awards A-List: Edelman

February 11th, 2013 by

Edelman For more than two decades, Edelman has been at the vanguard of helping leading brands and corporations create lasting connections between business and social issues, from StarKist’s dolphin-safe tuna and Dove’s Campaign for Real… Continued

2013 CSR Awards: Video Initiatives

February 11th, 2013 by

Havas PR – Banging the Drum for Breast Cancer Awareness Charged to promote a story Ford had created—a 14-minute documentary called "Bang the Drum: Living Out Loud in the Face of Breast Cancer" that features… Continued

2013 CSR Awards: Social Media Campaign

February 11th, 2013 by

Winner: Cohn & Wolfe – Audubon and Toyota’s Exit the Highway For most people, "National Audubon Society" conjures images of bluejays, owls and sparrows. Cars? Not so much. So when Audubon and Toyota asked for Cohn… Continued

2013 CSR Awards: CSR Professional of the Year

February 11th, 2013 by

Winner: Shannon Schuyler, Corporate Responsibility Leader, PwC Shannon Schulyer is a CR leader on the move. She oversees PwC’s global internal strategy around its four pillars: marketplace, community, people and involvement. As corporate responsibility leader, she has spoken… Continued

2013 CSR Awards A-List: Cone Communications

February 11th, 2013 by

Cone Communications In continuing its high standard for CSR activities, in 2012 Cone Communications introduced a new approach called Corporate Social ReturnSM, which centers on measurable business, brand and societal impacts that yield benefits for… Continued

2013 CSR Awards: Recycling Campaign

February 11th, 2013 by

Winner: Cone Communications for Nestlé Waters North America – Reinventing Recycling through an Extended Producer Responsibility Model  In 2008, Nestlé Waters North America (NWNA) set an ambitious goal to double recycling rates for PET plastic beverage… Continued

2013 CSR Awards: Environmental Stewardship

February 11th, 2013 by

Winner: DuPont – Drive to Zero Landfill Communications Campaign The DuPont Building Innovations business in 2009 embarked on a three year "Drive to Zero Landfill" program to completely eliminate the 81 million pounds of landfill… Continued

2013 CSR Awards: Nonprofit/Corporate Partnership

February 11th, 2013 by

Winner: Edelman/Unilever – Dove and Girl Scouts Rock the Mall: Dove presents Women Who Should Be Famous Talk about buffing up a successful PR campaign. Dove soap was looking to refresh the discussion about the… Continued

2013 CSR Awards A-List: Blick & Staff Communications

February 11th, 2013 by

  Blick & Staff Communications Now in its 20th year of communications work rooted in corporate social responsibility, what makes Blick & Staff unique is its long-term client and cause partner relationships (many 10+ years)… Continued