CSR


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2012 CSR Awards: Community Affairs

Co-Winner: National Football League – NFL Play 60 The NFL Play 60 campaign is designed to tackle the childhood obesity epidemic by educating kids age 6-14 about health habits and the importance of being active … | MORE »

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2012 CSR Awards: Social Media Campaign

Winner: Timberland and Cone Communications – Timberland’s 2011 Arbor Day Campaign With its logo a tree, what better way for eco-conscious Timberland to address environmental issues than through Arbor Day. In 2011, the company and … | MORE »

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2012 CSR Awards: Environmental Stewardship

Winner: Consumer Electronics Association – The eCycling Leadership Initiative and GreenerGadgets.org To raise awareness of electronics recycling, in April, 2011 CEA launched the eCycling Leadership Initiative, an electronics industry-wide effort aiming to recycle 1 billion … | MORE »

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2012 CSR Awards: A-List – Weber Shandwick

Weber Shandwick’s Social Impact team carries the CSR banner for the agency’s high-profile clients, who are well aware of the connection between business results and sustainability, climate issues and human rights. The Social Impact team’s … | MORE »

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2012 CSR Awards: Hall of Fame – Timberland

Timberland’s commitment to sustainability dates back nearly 40 years, and is driven by the belief that a business can create positive impact in the world. Timberland’s CSR objectives—protecting the outdoors, innovating products, improving workers’ lives … | MORE »

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2012 CSR Awards: Cause Branding Campaign

Winner: JetBlue Airways and Company 20 Inc. – Soar With Reading: Let Your Imagination Take Flight At first glance, JetBlue and PBS KIDS don’t have much in common. But in 2011 the two teamed up … | MORE »

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2012 CSR Awards: Social Good

Winner: Fireman’s Fund Insurance Company – Supporting Firefighters for Safer Communities Since 2004, Fireman’s Fund Insurance Company has awarded millions of dollars in grants each year to fire departments for life-saving equipment, firefighter training and … | MORE »

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2012 CSR Awards: Employee Volunteer Program

Winner: IBM Corporation and Ketchum – IBM stages largest corporate volunteer event in history, reaching communities in 120 countries “Celebration of Service” was designed to enable IBM to engage with local communities on volunteer projects … | MORE »

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2012 CSR Awards: A-List – Waggener Edstrom Worldwide

Like our other CSR A-Listers, Waggener Edstrom Worldwide practices the corporate responsibility it preaches for its clients. WE is a signatory of the UN Global Compact and based its third Corporate Citizenship Report on the … | MORE »

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2012 CSR Awards: Hall of Fame – Deloitte, Greening the Dot

Launched in 2008, Deloitte’s Greening the Dot program has expanded its reach from the office (in 2008) to the home (in 2009) and to the next generation (in 2010). Within this expansion, the core goals … | MORE »

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