2012 CSR Awards: A-List – Weber Shandwick

Weber Shandwick’s Social Impact team carries the CSR banner for the agency’s high-profile clients, who are well aware of the connection between business results and sustainability, climate issues and human rights. The Social Impact team’s work reaches across 129 offices in 81 countries; it has partnered with nonprofits such as the Bill & Melinda Gates Foundation and with companies including PepsiCo, Bank of America and Yum! Brands. For PepsiCo, Weber Shandwick managed the digital and social media and local media relations for the award-winning Pepsi Refresh Project, and for Yum! Brands the agency supported the company’s core philanthropic mission, “From Hunger to Hope.” —SG


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