2011 Legal PR Awards: Social Responsibility/Philanthropy


Winner: Lesser, Lesser, Landy & Smith, PLLC - Business Builds Community, Community Builds Business

Lesser, Lesser, Landy & Smith, PLLC makes community stewardship, advocacy and philanthropy a key firm philosophy, mission and integral business practice. Corporate responsibility and philanthropy, rather than an aggressive guerrilla consumer marketing approach, serve as the firm’s marketing cornerstone in securing its positioning as a premier personal injury firm in Florida. In 2010, Lesser, Lesser, Landy & Smith was involved in several community outreach programs, such as Autism Speaks and a local holiday food drive. The results from such engagements are better than billboards: New client cases were up by more than 62%; referrals climbed by 15%; and the firm was recognized by several organizations for its community advocacy leadership.


Back to CSR/Legal PR Awards





Comments Off

Deals of the Week

Get $150 Off PR News'Crisis Management Boot Camp

Crisis_Boot_banners_175x135_ep

Join PR News on September 15, 2014, at the historic Yale Club in New York City for an intensive boot camp will put you through the paces of crisis communications to help you avoid, or at least mitigate, the damage that can come to a brand.

Use code “150off” at checkout.

Get $50 off PR News' Media Relations Guidebook

book-mediarelations-180x150

This 8-chapter resource contains practical implications for some of the most innovative developments in media relations, including the technologies, methodologies and mannerisms that determine the ecosystem in which PR pros practice this essential part of their craft.

Use code “50off” at checkout.

Save $100 on a PR News Subscription

Let PR News become your weekly, go-to resource for the latest PR trends, case studies and tip sheets. Topics covered include visual storytelling, social media, measurement, crisis management and media relations.

Use code “SUBDEAL” at checkout.

Comments are closed.