2011 CSR Awards: Human Rights Communications


Winner: Honeywell International, Inc. Honeywell Hometown Solutions - Rebuilding and Strengthening Educational Institutions and Communities in Haiti


After providing millions of dollars in critical relief supplies to victims just days after the Jan. 12, 2010 earthquake in Haiti, Honeywell Hometown Solutions broke ground on a rebuilding project for the Ecole Nationale Jacob Martin Henriquez public school in Jacmel, Haiti, on Aug. 10, 2010. Working with Weber Shandwick, Honeywell reached out to U.S. and global media outlets to announce the ground-breaking. By developing a multi-media release which included video, photos and media materials, as well as coordinating with Jacmel’s mayor to ensure regional media and photographers attend the event, the ground-breaking received coverage in several online outlets, press release postings, social media conversations and articles in print. —BM


Honorable Mention:
Euro RSCG Worldwide PR - One Young World:
Created to give young people a voice on world issues, One Young World was driven by social media along with celebrities and world leaders. Its inaugural event in February 2010 received global attention.


Back to CSR/Legal PR Awards


Comments Off

Deals of the Week

Get $150 Off PR News' Big 4 Conference

 big4-180x150
Join PR News at the Hyatt Regency in San Francisco on August 6 for the Big 4 Conference, where expert communicators will share in-depth case studies from their Twitter, Snapchat, Facebook and Instagram strategies.

Use code “150” at checkout to save $150 on the regular rate.

Get $50 off PR News' Social Media Guidebook

book-socialmedia-180x150

This 11-chapter guidebook focuses on communicating in a mobile and social world, winning the attention of audiences, social media listening strategy and technology, social media measurement and so much more.

Use code “50off” at checkout.

Save $100 on a PR News Subscription

cover5.18

 

Let PR News become your weekly, go-to resource for the latest PR trends, case studies and tip sheets. Topics covered include visual storytelling, social media, measurement, crisis management and media relations.

Use code “SUBDEAL” at checkout.

Comments are closed.